| AER Structure |
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Promotion & Marketing
- promotion of ecotourism activities, programmes and accommodation offered by AER members
- press trips for the international media
- participation in international travel shows to promote Romania as an ecotourism destination
Ecotourism Certification
- mechanism of certification of three types of tourist products:
- ecotourism programmes / tours provided by tour-operators or guides (eco-tours of maximum 15 participants)
- small-scale accommodation structures in rural and natural areas (eco-lodges and guesthouses of maximum 25 rooms)
- eco-destinations (one or several communities within natural areas)
Strategies & Product Development
- development of tourism strategies in and around national/natural parks and protected areas
- development of tourist products such as theme paths, trails, interpretation and visitor centres
Public Awareness
- press campaigns in the national media on ecotourism development in Romania
- participation in national travel shows
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